Fibr, an AI-powered personalisation platform, secures $1.8million in seed round funding led by Accel, with participation from 2AM VC and prominent angel investors such as Kunal Shah (founder of Cred), Sunil Kumar (ex-cofounder of Zenoti), and others.
To meet the evolving needs of international advertisers, it plans to utilise the money to expand its clients, hire a varied staff, and enhance its AI personalisation platform.
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The startup claims to have attracted high-profile clients like Star Health, ACT Fibernet, and different lead-gen and D2C brands since its beta launch this year. According to the corporation, North America, Canada, and India are its main areas of interest.
Ankur Goyal, co-founder and CEO of Fibr said, “Our AI platform looks at everything—brands, channels, audience data—for a truly personal consumer experience, no matter where they interact with you. Our main product, Pilot, creates personalized 1:1 landing pages for every ad, email, and communication, boosting conversions and reducing CAC. The best part? Our accessible pricing means you only pay for what you use, without long contracts. Our idea is simple: technology should work for marketers, not the other way around,”
Prayank Swaroop, Partner at Accel, expressed support for Fibr: “We believe Fibr’s landing page for every ad proposition could be a game-changer in the ad ecosystem for consumer companies, especially with CAC challenges due to privacy policies and cookie deprecation. Fibr’s affordable sachet pricing model, where users only pay for usage, disrupts traditional SaaS pricing, making it accessible for all marketers.”
About Fibr
Fibr is a technology that uses AI to personalise websites and landing pages. It is intended to assist companies in giving each visitor a unique experience without requiring technical know-how. Think of a website that adapts its messaging and content to each visitor’s interests—it enables this.
