Levitate, a Raleigh, NC-based provider of an AI-powered relationship marketing platform, has raised $16 million in a funding round led by Harbert Growth Partners.
The round also saw participation from Bull City Venture Partners and Northwestern Mutual Future Ventures.
The funding round brings the company’s total funding to $71 million.
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The company plans to use the funds to expand its service-as-software model by combining intelligent automation with a strategy to help customers achieve new results and its AI innovation, expand its customer success and sales teams in the United States and Canada, and reach more relationship-focused small businesses.
Levitate is an AI-powered relationship marketing platform used by more than 8,000 businesses. It was built on the idea that AI can help relationship-based businesses grow while still keeping communication personal. Today, the platform helps businesses stay connected with clients and prospects through regular outreach, better targeting and automation that still feels human.
“Our original idea was simple: AI should help relationship-based businesses communicate with their clients in a more consistent, thoughtful, and scalable way,” said Jesse Lipson, Founder and CEO of Levitate. “This investment will help us build more tools that make AI practical and easy for small businesses to use, while continuing to improve the service-as-software experience our customers depend on.”
About Levitate
Founded in 2017, Levitate is more than just a software platform—it helps businesses build genuine relationships. Its Happiness Platform provides tools and guidance for relationship-based businesses to connect with clients, donors, referral partners, and prospects. The platform allows users to send personalised emails at scale, post on social media, stay in touch through text messages, send surveys and event invitations, manage reviews, schedule meetings, send handwritten cards, remember important contact details, and manage their website and blog.
