‘Sleepy Baby’ was co-founded by American entrepreneur couple Gary Harutyunyan and Siran Kirakosyan, who are also proud parents. The idea for their innovative product came from Siran personal experience at home. While juggling household chores and caring for her baby, she found it challenging to pat her baby to sleep. This inspired the couple to create a solution: an automatic baby patting hand.
The device features a high-quality, baby-soft feather hand designed specifically for soothing infants. It attaches to the baby’s chest using a secure belt. Parents simply fasten the belt, turn on the device and let ‘Sleepy Baby’ do the rest.
The couple’s pitch on Shark Tank began as they entered the hall, introducing themselves and their company. They explained their request for a $70,000 investment in exchange for 25% equity. They emphasized the difficulty parents face trying to manage work while caring for their babies and formally presented their product solution.
During the negotiation, Gary and Siran faced challenging questions from the Sharks but ultimately succeeded in securing a deal, demonstrating both the value of their product and their determination as entrepreneurs. Kendra Scott agreed to a deal. Kendra Scott offered them a helping hand in terms of $70k for 50% of equity in their company.
About Sleepy Baby
Sleepy Baby is a family-oriented company from the United States that creates simple and effective sleep-aid products for babies and young children. The brand was started by parents, including a registered nurse, who understood firsthand how difficult it can be to help a newborn fall asleep and stay asleep. Using their parenting experience and professional knowledge, they designed products that gently pat and play calming white noise, similar to the feeling of being rocked or held by a parent.
This helps babies relax, fall asleep faster and sleep for longer periods. All Sleepy Baby products are made with baby-safe materials, carefully tested for safety and come with adjustable settings to meet different needs. The company focuses on making life easier for new parents by offering portable, easy-to-use sleep solutions that many families trust and appreciate.
