
BackOps just raised a $26M Series A funding round. We’re happy to partner with Theory Ventures as the lead investor, joined by Gradient, Construct Capital, and 10VC.
The car parts in your vehicle, the groceries in your fridge, the prescription waiting at your pharmacy — every one of them survived a logistics chain most people never think about. Behind each delivery is a web of carriers, warehouses, claims, and exceptions that logistics teams battle every single day, chasing orders, filing claims, and hoping nothing falls through the cracks.
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We have a vision to make logistics more connected, reliable, and faster, from end-to-end. Unless you’ve worked in the supply chain, it’s mind-boggling to comprehend how complex it is and how many players are involved. Each phase is not just a couple of steps, it’s 40-60 steps. BackOps connects every vendor, every supplier. Every phase in the supply chain. Every software tool. Every employee. Everything is linked. The supply chain is unbroken.
The heart of BackOps all starts with a point of communication – like a phone call, email, Slack, text – and our AI kicks into motion. It can instantly understand the context, customer, urgency, and contract terms to map the right actions: notifications, filing claims, updating cost trackers, shipping parameters, delivery requirements, and more. BackOps instantly builds and deploys these hyper-complex decision matrixes.
Your team gains more time and headspace to deliver excellent customer service. This is just the starting point for how we’re raising the bar for what companies can expect along their entire supply chain.
BackOps’ first product solutions start with the end in mind by focusing on the last mile…but it’s actually just the beginning.
- AI Process Center turns institutional knowledge into automation. Team members simply walk through a workflow on screen and our system records it, identifies inefficiencies, optimizes it, and then feeds it directly to Relay to run automatically going forward.
- Relay. Most tools just tell you there’s a problem. Relay fixes it. Running 24/7 across every communication channel, Relay detects issues and immediately gets to work — filing claims, creating reshipments, responding to inbound inquiries, collecting documentation. For the exceptions that need a human, it comes ready with full context and suggested next steps so resolution happens faster.
We support businesses that range in size from major multi-national organizations to beloved regional brands. They use BackOps to streamline high-volume shipments (think millions of package shipments every month), and complex shipments like perishable food, temperature-dependent pharmaceuticals, and fragile items.
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