Brian Lindauer Co-Founded VibeIQ Scores $22.5 Million in Funding

The company plans to use the funding to improve its platform, strengthen integrations, expand its team and grow across apparel, footwear, consumer goods and private-label retail.

About VibeIQ

Founded in 2020 by Brian Lindauer, VibeIQ is a product decision platform built for apparel, footwear, consumer goods brands and private-label retailers.

The company helps teams evaluate product ideas, and lineups before they enter costly development, and sourcing processes. Its platform preserves the reasoning behind product decision's and connects creative intent with commercial objectives.

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VibeIQ's customers include New Balance, Vera Bradley, Converse and Kizik, along with other large and emerging brands.

Core offerings include:

• AI-powered product decision-making
• Product line management
• Merchandising and planning
• Margin and commercial analysis
• Product development workflows

Leadership Comments

"AI is making product creation faster, but speed alone does not produce a better product line," said Brian Lindauer, founder and CEO of VibeIQ. "Brands need shared creative and commercial context to decide what should exist, what should change, and what gets cut.

"AI is creating an opportunity to fundamentally transform how consumer brands make product decisions," said Roger Hurwitz, Managing Partner at Volition Capital. "VibeIQ has built a category-defining platform that gives retail teams a shared decision layer for determining what moves forward, what changes, and what gets cut before significant cost and complexity enter the process.

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