MO-based Clever Real Estate Acquired Gravy Technologies. a startup that has built the first loyalty rewards platform for first-time home buyers.
As part of the acquisition, Gravy’s Team, led by co-founders Jeff Dinter, Jimmy Lien, and Will Dunn, will join the Clever team. Gravy was launched in 2021 to gamify the home-buying journey with a rewards program and financial fitness tools that help aspiring homeowners get mortgage-ready faster.
Read also – VA-based Deltek Acquired ProPricer
To date, the Gravy app has helped over 30,000 people prepare for homeownership and earn $20 million in rewards.
Jeff Dinter, Gravy co-founder and CEO said, “Clever gives us a platform from which to expand the scope of Gravy’s mission, who is joining as Clever’s VP of Product. “In the future, our tech will serve not only renters but also homeowners, sellers, and repeat buyers. With Clever, we’re tapping into an engaged audience of over 10 million people each year coming to Clever for online advice, data, and education — who we can now bring into personalized interactive experiences inside the Gravy platform.”
Luke Babich, Clever co-founder and CEO said, “We were blown away by the quality of Gravy’s technology and the impressive traction their LaaS platform had with lenders and real estate agents, There is a loyalty arms race in real estate, as lawsuits challenge the structure of buyer’s agent fees and incumbents such as Rocket Mortgage invest huge amounts into their own loyalty apps. Clever is leading the charge in equipping our lender and realtor partners with the networks and technology they need to compete with the best — and win.”
About Clever Real Estate
Clever Real Estate is on a mission to connect people with the most trustworthy advice and the best solutions for every step of their real estate journey.
Read also – WA-based Avante Secures $10m in Seed Funding
Clever’s primary offering is a realtor-matching platform that helps home sellers and buyers compare personalized realtor matches and save up to 50% of the typical fees. Clever’s network spans 20,000 agents across all 50 states.
