Eileen Receives Strategic Investment from DisPact Ventures

The company plans to use the funds to scale its AI infrastructure, expand its technical team, and accelerate its go-to-market strategy.

Eileen’s main innovation is its Performance Hub. This centralized platform combines store-level data collected by its network of “Shoppers” with AI-driven analytics to help brands act on insights at scale.

Since launching in January, the company has grown quickly. It now works with over 70 brands across 49 states, supported by a network of more than 25,000 Shoppers who have gathered insights from over 90 retail banners and 5,600 stores. This growth highlights strong demand from consumer brands for faster and more cost-effective visibility into retail execution and in-store performance.

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Eileen is solving that problem with a scalable, technology-driven approach that delivers real-time visibility and actionable intelligence at a fraction of the cost of traditional solutions. As operators and investors in consumer brands, we've experienced these challenges firsthand, and we're excited to partner with Jordan and his team as they build what we believe can become the category-defining platform for retail execution and in-store intelligence." said Andrew Merinoff, Founder and Managing Partner of DisPact Ventures.

"Brands lose at the shelf because they can't see the shelf," said Jordan Karcher, Founder and CEO of Eileen Inc. "Our pre-seed proved there's real demand for changing that. DisPact has built consumer brands that live or die at retail, and their partnership lets us expand the quality and availability of real-time, photo-verified shelf data to the brands that need it most, at a price they can actually afford."

About Eileen Inc.

Founded in 2024 by Jordan Karcher and Mike Lorenzen, Eileen Inc. is a retail technology platform that uses AI driven analytics and its Performance Hub to help brands connect store level insights with real time execution.

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