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Fashion Institute of Technology Appoints Kimberly Fasting-Berg as Chief Marketing Officer

Aug 25, 2026 | By Devin Jacobs

FIT has appointed Kimberly Fasting-Berg as its first Chief Marketing Officer, effective immediately. She will report to FIT President Jason Schupbach and join the president’s cabinet.

SUMMARY

  • FIT appointed Kimberly Fasting-Berg as its first CMO.
  • She brings strong marketing experience.
  • She will lead FIT’s marketing and growth strategy.

In her new role, Fasting-Berg will lead FIT’s marketing, branding, and communications efforts. She will focus on strengthening the institute’s global reputation, supporting enrollment and student success and creating new partnerships and growth opportunities.

Fasting-Berg joins FIT from WME Fashion, where she served as Executive Vice President and Chief Marketing Officer. She led marketing and business strategy for the fashion group, including IMG Models, Art + Commerce, The Wall Group, and IMG Fashion Events.

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Before WME Fashion, she was Chief Marketing Officer at Kravet and spent more than 10 years at Condé Nast in senior roles, including leading marketing for Vogue, GQ, Vanity Fair, Glamour, and Allure.

"I am thrilled to be joining FIT as the inaugural CMO," said Fasting-Berg.

"FIT sits at the intersection of creativity, technology, business, and culture—exactly where the future of the global economy is heading. From a marketing standpoint, the college is at a once-in-a-generation inflection point—and President Schupbach's extraordinary vision of FIT as a laboratory for creative careers will serve the next generation of talent with a phenomenal roster of programs, rankings, and alumni that rival any institution in the world."

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