Zocks, a San Francisco, CA-based provider of a privacy-first AI platform for financial advisors, has raised $45 Million in Series B funding led by Lightspeed Venture Partners and QED Investors.
The round also saw participation from Illuminate Financial and all existing investors, including Motive Partners, Expanse Venture Partners, Entrée Capital, and 14Peaks Capital.
“The raise brings the company’s total funding to $65M and follows its $13.8M Series A in March 2025.”
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“The company plans to use the funds to expand its agentic AI capabilities beyond administrative automation.”
“Additional investments will scale the company’s enterprise capabilities by expanding integrations, security, and compliance features. Zocks will also strengthen its enterprise platform, enabling firms to use agentic AI to understand their customers and operations better.”
“Zocks already saves advisors 10+ hours per week by turning client conversations into
structured data and integrating across the advisor’s entire technology stack. With two-way integrations to CRM, financial planning, tax, and portfolio management systems, Zocks automates complex workflows such as client onboarding, account openings, meeting prep and follow-ups, document processing, and more.”
“As a result, Zocks combines conversation data with information from connected platforms to create new insights that help advisors identify and act on opportunities across their business. Advisors can ask questions in Zocks—such as which families lack college savings plans, which clients have unmanaged 401(k)s, or who is nearing RMD age—receive suggested next-best actions based on past conversations and data, and complete those actions with a single click.”
“Zocks stands out because of its deep understanding of both the technology and our profession,” said Shannon Spotswood, CEO of RFG Advisory. “That expertise is embedded in an AI platform that solves real problems for advisors and their teams from removing operational bottlenecks to surfacing insights we couldn’t access otherwise. With Zocks, our advisors can spend more time with clients and run better businesses without sacrificing the independence that defines who we are.”
More than 5,000 financial firms use Zocks to turn advisor–client conversations into structured, actionable insights with industry-leading accuracy. Its enterprise customers include Ameritas, Carson Group, Kestra Financial, and Osaic.
Despite growing AI adoption in financial services, the industry faces a major capacity challenge, with a projected shortage of 100,000 advisors by 2034. While 93% of billion-dollar RIAs cite referrals as a top growth strategy, 83% say a lack of advisor time limits their ability to execute, according to Cerulli Associates.
“The past year has shown how quickly AI is advancing—and how fast client expectations are changing,” said Mark Gilbert, CEO and co-founder of Zocks. “Clients now expect highly
personalised service, with advisors anticipating their needs. Zocks serves as both a system of work and a system of insight, helping advisors and firms use aggregated data and intelligence to identify revenue opportunities and deliver more proactive, personalised service across their entire book.”
“Zocks has demonstrated exceptional velocity since Lightspeed initially led their Seed round
in 2024, building a comprehensive AI platform that addresses the full spectrum of advisor workflows,” said Arif Janmohamed, Partner at Lightspeed. “Their product first culture, native AI architecture, and integration depth give them a clear advantage in capturing a huge market. We’re excited to continue to re-invest and co-lead this latest round.”
“Zocks isn’t just another AI meeting tool it’s becoming the system of work for advisors and agents,” said Laura Bock, Partner at QED Investors. “We were impressed by its workflow automation and ability to work across core systems, data sources, and compliance at enterprise scale. As firms aim to scale personalised service and compete on client experience in wealth, banking and insurance, Zocks will be essential infrastructure.”
ABOUT ZOCKS
Founded in 2022 in San Francisco, Zocks is an AI assistant for financial services. Its privacy first platform saves advisors 10+ hours per week by automating administrative tasks, including meeting prep, notes, account forms, client emails, and document processing. With powerful integrations and enterprise ready controls, Zocks turns every client conversation into structured, accurate data and insights that strengthen relationships and drive business growth.
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