Coursera Appoints Amy Weisenbach as Chief Marketing Officer 

Weisenbach most recently served as Chief Marketing Officer at The New York Times, where she led marketing for News, Games, Cooking, Audio, Wirecutter and The Athletic.

She helped grow digital subscriptions, attract new audiences and increase engagement through marketing campaigns and new products.

Before joining The New York Times, Weisenbach led global marketing at Wilson Sporting Goods and worked in marketing roles at Beam Suntory and Unilever. She has also taught brand strategy and consumer behavior at NYU’s Stern School of Business and serves on DePauw University’s Board of Trustees.

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“Amy brings an exceptional track record of helping turn trusted content into a thriving digital business,” said Greg Hart, CEO of Coursera. “At The New York Times, she helped expand how people discover, engage with, and pay for high-quality journalism and a growing portfolio of products.

“Coursera’s mission resonates deeply with me, both as a marketer and an educator,” said Weisenbach. “Trusted content can have an extraordinary impact on people’s lives, and Coursera brings that promise to learning at a time when developing new skills has never been more important.

About Coursera

Founded in 2012 by Andrew Ng and Daphne Koller, Coursera was founded to make quality education accessible to everyone. It works with leading universities and companies to offer online courses, professional certificates and degree programmes. Coursera also uses AI-powered tools to make learning more personal and practical.

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