NYC-based Medallion secures $13.7M in Series A round funding. Along with technology investors like Coinbase Ventures, Infinite Capital, J17, The Chernin Group, Third Prime, and Zeal Capital, Dragonfly and Lightspeed Faction led the round.
In addition, investors in the music business include Guy Lawrence of Disclosure, Bill Silva Entertainment, Black Squirrel, Foundations Artist Management, Jungle, Mt. Joy, Method, Tiga, and TAG Music.
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The funds will be utilised by the company to speed up a technical roadmap aimed at providing artists with net new revenue opportunities and community members with immersive experiences centred around significant artist moments.
Under the leadership of CEO Matt Jones, Medallion offers a direct-to-consumer platform designed to enable musicians to connect with, interact with, and make money from their most loyal supporters. Since its 2022 launch, the technology has given artists the ability to create digital communities driven by their fans and specifically target them by offering exclusive access to drops, merchandise, and experiences.
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Digital Deluxe, a format that is eligible for charts in Germany, Australia, and the UK, is Medallion’s most recent product release. To narrate the story behind the music, the premium product seamlessly combines exclusive audio and visual content.
About Medallion
The fragmented relationship between artists and fans makes it difficult for artists to develop specialised creative experiences and long-term business opportunities. Web3 technology called Medallion assists artists in creating virtual worlds to increase fan engagement, practical insights, and financial possibilities.
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