Nooks Secures $500M in Funding From General Catalyst

Nooks, a San Francisco-based company developing an AI-powered revenue agent platform, has secured $500 million in funding from General Catalyst’s Customer Value Fund (CVF).

The company will use the capital to launch new products, expand its enterprise and international presence, support more revenue roles, and hire across engineering, research, product, design and go-to-market teams.

What is Nooks?

Nooks provides an AI-powered platform that helps sales teams manage activities across the revenue cycle, from finding potential customers to renewals.

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Its platform brings together sales execution tools, including built-in calling and messaging infrastructure, with specialised AI agents. These agents work alongside human sales representatives to handle tasks and support sales activities.

The company has also launched Node, an AI personal assistant for sales representatives. Node monitors deals, identifies potential risks and opportunities, and helps sales teams take action.

Nooks aims to reduce manual work for sales professionals and help businesses manage their revenue operations using AI.

How Much Funding Has Nooks Raised?

Nooks has secured $500 million from General Catalyst’s Customer Value Fund. The company has not disclosed its total funding raised to date or details of previous funding rounds.

Who Invested in Nooks?

The $500 million funding was provided by General Catalyst’s Customer Value Fund (CVF).

The source does not disclose any other participating investors in this transaction.

Why the Funding Matters

Nooks will use the funding to develop new products and expand its platform into more enterprise and international markets.

The company also plans to extend its technology into additional revenue roles and hire employees across engineering, research, product, design and go-to-market functions.

The investment will support Nooks' ambition to use AI across more stages of the sales process, with AI agents working alongside human sales teams.

Who founded Nooks?

Nooks was founded by Dan Lee, Rohan Suri and Nikhil Cheerla.

The company is headquartered in San Francisco, California. The source does not specify its founding year.

Market and Business Growth

Nooks serves more than 2,000 companies, including Cursor, Notion, Replit, Glean and HubSpot.

The company reported a net revenue retention rate of 135% and said it is on track to nearly triple its annual recurring revenue by the end of the year. It did not disclose its current ARR figure.

These figures indicate the company's reported customer retention and revenue growth as it expands its AI-powered sales platform.

What Happens Next?

Nooks plans to launch new products, expand its presence in enterprise and international markets, and support additional revenue roles.

The company will also continue developing Node and its wider AI agent platform while growing its teams across engineering, research, product, design and go-to-market functions.

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