Persistent Announces Partnership with San Francisco Unicorns

As part of the agreement, Persistent will become an official Re(AI)magining™ Partner in the team's premium partnership category. The partnership reflects the companys commitment to applying AI and data-driven innovation in high performance environments where speed, adaptability, and insights are critical.

This partnership supports Persistents strategy to expand its AI capabilities in North America and strengthen connections with clients that operate in fast paced, data driven environments. The collaboration will be promoted through Persistent’s #GameReAImagined campaign, which highlights how AI can provide deeper performance insights on the field and improve fan experiences off the field.

As the Official Re(AI)magining™ Partner, Persistent will explore opportunities with the San Francisco Unicorns in areas such as data analytics, AI, and fan engagement. With Major League Cricket continuing to grow across the United States the partnership offers a platform to showcase how technology, and analytics can enhance both team performance and the fan experience.

As part of the partnership, Persistent will receive prominent visibility across the team's physical and digital platforms. This includes branding on on-field perimeter boards, team kits and a dedicated content series called Persistent Coaches Corner helping connect the brand with fans through both game day exposure and engaging storytelling.

The partnership also includes a dedicated hospitality suite and exclusive invitation only experiences. These initiatives will provide opportunities for Persistent to engage with clients, and partners across North America in a high-performance sports environment.

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Sandeep Kalra, Chief Executive Officer and Executive Director, Persistent, said, "Cricket, like business, is becoming a game of intelligence as much as execution. The ability to convert data into real time insight is increasingly the difference between good and great outcomes. At Persistent, we help organizations reimagine how AI creates advantage, and this partnership with the San Francisco Unicorns brings that vision to life in a high performance environment where every decision matters. Together, we have an opportunity to explore how AI can enhance performance, strategy, and fan engagement in new and exciting ways."

David White, CEO, San Francisco Unicorns said, "Sport is evolving quickly, with data and technology playing a bigger role in how teams prepare, compete and engage with fans. Partnering with Persistent gives us an opportunity to explore new ways of applying these capabilities across performance and strategy. We also see strong potential to enhance how fans experience the game as it continues to grow in the United States."

About Persistent

Persistent Systems is a global technology services and solutions company that helps businesses with digital engineering and enterprise modernization through AI-driven and platform-based solutions. The company employs more than 27,500 people across 21 countries and focuses on innovation and customer success. Its services include software engineering, product development, data and analytics, customer experience transformation, cloud computing, and intelligent automation.

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