
9 strap, a San Clemente, CA-based sports performance brand, has received an $800K investment led by Daniel Lubetzky, Rashaun Williams, Kevin O’Leary, and Kendra Scott.
The company plans to use the funds to grow its operations and continue developing its technology.
During the episode, founders Ryan and Alyson Vaughn presented 9 STRAP, a patented training tool designed to improve swing mechanics and reduce injury risk in sports like baseball, softball, golf, and pickleball. The product keeps an athlete’s hands connected throughout the swing, helping improve form, increase bat speed, and prevent injuries.
9 STRAP was created by Ryan Vaughn, who grew up playing baseball in Yucaipa, California, where he developed an early understanding of swing mechanics and injury risks. What started as a solution to fix common swing problems has grown into a patented product now used by tens of thousands of athletes.
Today, 9 STRAP is used by more than 50,000 players and continues to grow among athletes, coaches, and parents who appreciate its simple design and performance benefits. The product helps keep hands in the correct position during a swing, improving consistency, and control while reducing common mistakes such as rolling the bat.
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“Being on Shark Tank was an amazing experience, and we’re very excited to work with our new partners,” said co-founder Ryan Vaughn. “They bring strong experience in consumer products, branding, and scaling businesses, which will help us in our next stage of growth.”
About 9 STRAP
Founded by Ryan Vaughn, 9 STRAP is a sports performance company that helps athletes improve their swing and reduce injury risk with simple, effective tools. Its patented technology was developed from Vaughn’s own experience playing competitive baseball and is now used in sports like baseball, softball, golf, and other rotational sports. The product keeps an athlete’s hands connected during the swing, helping improve control, consistency, power, and safer movement.
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