Fintech Startup Yeeld Partners with Colorado-Based Housecall Pro

The partnership will help Housecall Pro users automatically recover credit card processing fees while staying compliant with state laws and card network rules.

Housecall Pro professionals have earned more than $100 billion from jobs completed through the platform. For plumbers, HVAC technicians, electricians, and other home service businesses, credit card processing fees can quickly add up and reduce profits.

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Surcharging allows businesses to add a fee to eligible credit card payments, helping them recover some of these processing costs and protect their margins.

Surcharging can help businesses save money, but complex rules have made it difficult for many businesses to adopt. Requirements can vary by state, card network, and payment processor, and mistakes can lead to compliance issues.

Yeeld’s surcharging engine is designed to manage these requirements automatically. It helps ensure that surcharges applied through the Housecall Pro platform follow applicable laws, and card network rules.

The partnership brings automated surcharging to one of North America’s leading platforms for home service professionals, helping businesses recover processing costs while staying compliant.

"Home service businesses process millions of dollars in card payments every day, and the cost of accepting those payments adds up quickly. Housecall Pro has built an incredible platform for Pros, and we're excited to help them recover eligible processing costs through a solution that meets the rules without adding operational complexity, "said Emily Tsitrian, Chief Executive Officer, Yeeld.

"Our Pros work hard for every dollar they earn, and processing costs can take a meaningful bite out of their margins. We're always looking for ways to help them run stronger, more profitable businesses, and our partnership with Yeeld gives them a simple way to manage those costs right within Housecall Pro, "said Ethan Senturia, President, Platform, Housecall Pro.

About Yeeld

Founded in 2022, by Emily Tsitrian, and Mira Boora, Yeeld is a technology company that provides surcharging infrastructure, advisory and development services for businesses using Stripe. Its solutions help merchants recover payment processing costs while managing compliance, and different rules across jurisdictions.

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