Skims Appoints Erin Magee as Chief Design Officer

In her new role, Magee will lead design and creative product direction as Skims continues to expand its brand across new categories and global markets.

Magee brings more than 20 years of experience in fashion and product development. She is best known for her work at Supreme, where she most recently served as Chief Creative Officer.

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She also founded the women's brand MadeMe in 2007, which focuses on individuality, youth culture, and a strong female perspective. Her work has been featured in publications including Vogue, Dazed, i-D, Hypebeast, and The Cut.

Last month, Skims promoted Tracy Nguyen to Chief Communications Officer. The Los Angeles-based brand also entered the Indian market earlier this month through a distribution partnership with Reliance Retail.

"Kim Schraub is one of the most talented creatives I've had the privilege of working with," said Jens Grede, Skims CEO & co-founder.

"She has an extraordinary ability to translate the essence of Skims into something you can see and feel. Elevating her into the chief brand officer role is the natural evolution of the creative leadership she has always provided."

"I've admired Erin's work for years - the way she approaches design with such a strong point of view while staying completely connected to her audience is something I deeply respect," said Kim Kardashian, chief creative officer and co-founder of Skims.

About Skims

Founded by Jens Grede and Kim Kardashian, Skims is led by Kim Kardashian, who oversees design and creative direction across products, packaging, and campaigns as Creative Director. In her new role, she will take on a broader leadership role across retail, campaigns, collaborations, and brand storytelling, helping connect the creative and business sides of the company.

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