Patron Points Receives Investment From Straylight Capital

The company plans to use the funds to improve its loyalty programs, promotions, mobile tools, and AI-powered business intelligence designed for the convenience store industry.

This partnership will support the development of loyalty programs, promotions, mobile tools, and AI-powered business intelligence built for the convenience store industry. It will help retailers access better data and tools to improve margins, increase store traffic, and grow average basket sizes.

The upcoming launch of its improved customer portal and expanded self-service tools puts Patron Points at the forefront of industry change. With new investment, the company is well positioned to scale its solutions across its 49-state network and expand to more retailers nationwide, helping operators of all sizes adapt to changing customer behavior.

"We are thrilled to welcome Straylight Capital as a strategic partner at this pivotal moment in our journey," said Erik Ogren, CEO of Patron Points. "This investment is a powerful validation of our vision, and the hard work of our team who will continue to lead our day to day operations. With Straylight’s support, we are poised to accelerate our product roadmap, and deliver next generation solution's that provide real value to our retail partners and their customers."

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"Straylight Capital is dedicated to partnering with forward-thinking companies that are solving acute pain points for their customers," said Kathleen Kaulins at Straylight Capital. "We have been impressed by Patron Points’ trajectory and the depth of platform they have built within the convenience space. We believe Patron Points’ vertically focused offering provides a differentiated suite of tools that enable retailers to drive meaningful business outcomes. Our investment will act as a catalyst for continued growth, enabling Patron Points to offer even more robust strategic solutions to a market that is ripe for innovation."

About Patron Points

Founded in 2004, Patron Points is a leading provider of loyalty and customer engagement technology for the convenience industry. Based in Woodbury, Minnesota, the company offers loyalty solutions, mobile app development, scan data analytics and its proprietary platform formi™, helping retailers and consumer goods companies improve efficiency, and customer engagement in a changing market.

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