
Addi, a Bogotà, Colombia-based provider of a commerce and financial services platform, has raised $85 million in a Series D funding round led by BTG Pactual.
The round also saw GIC, Monashees and others. As part of this investment, Addi and BTG Pactual have agreed to collaborate on joint strategic initiatives in the Colombian market. Previous financing rounds included participation from GIC, Quona, Monashees, Union Square Ventures, Citius and Andreessen Horowitz, among others.
The company will use the funds to expand its credit platform, strengthen its technology infrastructure, and introduce more financial products for consumers and merchants across Colombia.
The Series D funding follows several major milestones for Addi. In April 2026, the company secured a $150 million structured credit facility led by J.P. Morgan, marking the bank's first warehouse financing deal for a company in Colombia. This increased Addi's total debt commitments to more than $680 million.
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Addi also received approval from Colombia's Superintendencia Financiera to operate as a regulated financial institution, allowing it to offer deposit-taking services. Earlier this year, Fast Company named Addi one of the world's three most innovative fintech companies.
“We believe Colombia is undergoing a transformation in access to credit and financial services, much like the one Brazil experienced years ago. Addi is setting a new standard in this market by redefining the credit experience for both consumers and merchants through AI deployed at scale. This ability to reshape entire markets is exactly what we look for in our Growth investments,” said Gabriela Lima, Private Capital Director at BTG Pactual.
"Over the past seven years, we’ve built the leading financial and commerce platform in Colombia, creating an AI-first technology company that serves millions of Colombians and tens of thousands of merchants. While we’ve been profitable for two years, we decided to raise this round to accelerate our growth trajectory and bring world-class partners to the table," said Santiago Suárez, CEO and Co-founder of Addi.
"We are proud to support Addi, one of the truly outstanding leaders in Latin America's rapidly evolving financial infrastructure sector," said Oleg Gordienko, Co-founder & Partner of Citius. "We are humbled to be a significant investor and to help drive a massive transformation of Colombia's financial and e-commerce landscape."
ABOUT ADDI
Founded in 2018 by Santiago Suárez, Daniel Vallejo, and Elmer Ortega, Addi is a Colombian commerce and financial services platform serving more than 3 million customers and over 39,000 merchants, from small businesses to major brands. The company helps consumers access credit while making payments easier and helping merchants increase sales.
Built on its proprietary technology platform and data driven approach, Addi delivers financial solutions that support business growth and improve the customer experience. In 2026, Fast Company named Addi the world's third most innovative company in the Finance, and Fintech category for its use of artificial intelligence to transform commerce.
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